Benjamin Seelos is Vice President, Client Solutions APAC at Frontline Performance Group, a global hospitality performance company partnering with over 2,500 hotels across 124 countries. Originally from Austria, Benjamin built his career across South America, China, Singapore and Thailand.
He has run restaurants in Shanghai, led F&B at the Four Seasons, and sold luxury expedition cruises across Asia and Europe, before moving into hospitality tech.
Today he helps hotels across Asia-Pacific turn frontline teams into revenue engines through clear goals, smart incentives, coaching, and AI-powered performance tools that let teams grow guest spend while improving the guest experience.
Though his background is in hospitality, his expertise in performance, team optimization, and growth translates across industries, particularly for businesses operating or expanding across the Asia-Pacific region.
A certified business coach and Master NLP Practitioner, Benjamin is known for combining commercial strategy with frontline psychology. He’s fluent in English, German and Spanish and is currently attempting Thai.


