2026 Resort Marketing Conference Asia
Venue: M Social Hotel Phuket
7th October, 2026
“HSMAI is a global not-for-profit organisation and industry champion in identifying and communicating trends in the hotel commercial disciplines of sales, marketing, revenue and distribution management.”
WHAT YOU CAN EXPECT
Following a standout event in 2025, the HSMAI Resort Marketing Conference returns to Phuket in 2026, bringing together resort marketing, commercial and hospitality leaders to explore what’s shaping the next era of resort performance.
From marketing, branding and PR to digital strategy, guest experience and commercial optimisation, the conference examines how resorts can stand out, create demand and turn great experiences into measurable commercial value. Hear from industry leaders and specialists who are rethinking how resorts attract, engage, convert and retain guests in a rapidly changing landscape shaped by AI, data, technology and evolving traveller expectations.
Expect fresh perspectives, strategic updates and practical ideas specifically for the unique opportunities and challenges of resort destinations across Asia.

WHY ATTEND?



