2025 Commercial Strategy Conference Asia Pacific (ROC)

2025 Commercial Strategy Conference Asia Pacific

Marina Bay Sands - Singapore
28th - 30th May

(Formerly the Revenue Optimization Conference - ROC)

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WHAT YOU CAN EXPECT

Uniting education, collaboration & innovation for 20 years

For over 20 years, HSMAI ROC has brought industry professionals together for separate sales, marketing, and revenue optimization conferences, setting the standard for education, insights, connections, and inspiration in these dynamic fields. This 2025, we’re making a bold move—rebranding to the Commercial Strategy Conference (CSC). By breaking away from the silos of Sales, Marketing, and Revenue Management, we’re uniting these commercial areas under one annual event across our five regions: Americas, Asia Pacific, Europe, Middle East & Africa, and LATAM.

You’ll still get the niche insights and best practices you rely on, along with strategies to bring your teams together and perform better as a cohesive Commercial Team. All conferences remain true to the HSMAI way—created by hoteliers for hoteliers.

Connect with industry leaders and innovators at CSC. Each year, HSMAI’s Advisory Boards carefully curate expert speakers who deliver valuable insights across all areas of commercial hospitality. Expect engaging conversations that inspire fresh ideas, drive innovation, and elevate your commercial strategy.

2025 Commercial Strategy Conference Asia Pacific (ROC)

230
Attendees

2025 Commercial Strategy Conference Asia Pacific (ROC)

32
Speakers

2025 Commercial Strategy Conference Asia Pacific (ROC)

21
Countries

The Commercial Strategy Conference is the Hospitality must-attend conference of 2025

28TH MAY: CERTIFICATION CLASSES

Day 1:  28th May, 2025: Revenue Management, Digital Marketing & Sales Leaders Certifications are open for registration.  You need to apply for the certification first so get in early.  More information here.

29TH MAY: COMMERCIAL STRATEGY CONFERENCE

Day 2:  29th May, 2025: The Commercial Strategy Conference is a full day conference featuring the topics commercial hotel leaders should be talking about!  Our program is developed by hoteliers for hoteliers.

30th May, 2025  is a full day of educational workshops brought to you by the HSMAI Academy. 2025 Topics will be added soon!

DAY 3: 30TH MAY, 2025 COMMERCIAL LEADERS ROUNDTABLES

Day 3: 30th May over lunch, the heads of APAC Hotel commercial functions will meet for the Chief Commercial Officers Roundtable.

A WORLD CLASS VENUE

Marina Bay Sands Expo and Convention Center

10 Bayfront Avenue, Singapore

2025 Commercial Strategy Conference Asia Pacific (ROC)

WHY ATTEND?

  • The only Commercial Strategy Conference in Asia Pacific leading the way for education, insights, connections, and inspiration in the fields of revenue, distribution, sales and marketing.
  • A perfect opportunity to check if your current strategy is aligned with the changing market trends.
  • Learn how the Marketing, Sales & Revenue Management Relationships work hand-in-hand to grow your commercial strategy.
  • All sessions are created by hoteliers for hoteliers.
  • Discover the latest tools to help you implement your strategies.
  • Benchmark the performance of your teams with that of your competitors
  • Engage with corporate leaders and property-level hoteliers, HSMAI’s Commercial Advisory Board members, General Managers, Marketers, Operations, Sales, and Revenue Management teams.
2025 Commercial Strategy Conference Asia Pacific (ROC)

Interested in becoming a sponsor or partner?

HSMAI Commercial Strategy Conference delivers the most compelling and comprehensive revenue management event for the hotel industry and convenes key stakeholders to address the most critical trends affecting revenue management in hotels today.

With powerful educational and networking opportunities, this is the can’t-miss conference of the year for engaging with Revenue, Marketing and Sales Leaders in Asia Pacific.

2025 Commercial Strategy Conference Asia Pacific (ROC)

Need help convincing your manager?

Make Your Case to Attend

Need help convincing your supervisor to let you attend the HSMAI Commercial Strategy Conference? Use this ROI calculator and template to present your attendance proposal to your manager.

Price: From only US$275.00 per person

2024 PARTNERS

2025 Commercial Strategy Conference Asia Pacific (ROC)

INTERESTED IN BECOMING A SPONSOR OR PARTNER?

HSMAI Commercial Strategy Conference delivers the most compelling and comprehensive revenue management event for the hotel industry and convenes key stakeholders to address the most critical trends affecting revenue management in hotels today.

With powerful educational and networking opportunities, this is the can’t-miss conference of the year for engaging with Revenue, Marketing and Sales Leaders in Asia Pacific.

Make Your Case to Attend & ROI Calculator

Need help convincing your Manager?

Need help convincing your supervisor to let you attend the HSMAI ROC Asia Pacific Conference and Commercial Strategy Summit? Customise this message and send it to them.

Price: From only US$275.00 per person

Contact Us

Send us a message for any queries you have about HSMAI Asia Pacific and we'll get back to you as soon as we can.

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