Marketing

Transforming your hotel website into a room-selling powerhouse A hotel’s website has become a must for selling rooms online. It allows hoteliers to get direct bookings and to reduce the […]

Cristina Suris, Corporate Marketing Manager, Kessler Collection, HSMAI Rising Marketing Leader Council Member   The hospitality industry heavily relies on third-party cookies for targeted [...]

In today’s digital age, artificial intelligence (AI) has emerged as a pivotal force across various sectors, and the hospitality industry is no exception. With its ability to process vast amounts [...]

HSMAI recently honored the 2023 Top 25 Extraordinary Minds in Hospitality Sales, Marketing, Revenue Optimization and Distribution — recognizing leaders from hospitality, travel, and tourism [...]

The timeless art of guest loyalty: Making your guest feel special Timo Lorenzen Strategic leader, motivated to organize initiatives for change. Quick to see opportunities for improvement and [...]