Geetika Bahri J. brings over 22 years of rich and diverse experience in the hospitality industry, specializing in revenue optimization, digital marketing, and transformative leadership. Currently serving as the Director of Distribution Services APAC at Radisson Hotels, Geetika leads high-impact projects and mentors teams to achieve excellence in the rapidly evolving landscape of hospitality. Known for her innovative approach and passion for sharing knowledge, she has also been an adjunct faculty, volunteering her expertise to inspire future leaders in the industry. Geetika is deeply committed to fostering growth and innovation, making her an inspiring voice in any forum.