The second day of the sold-out 10th Annual Hotel DataConference focused on the shifting traveler demographics, and how this and other factors may be affecting the hotel industry. Co-hosted by STR and Hotel News Now at the Omni Nashville Hotel, the Hotel DataConference sold out for the fifth consecutive year with a record 693 attendees.Lorraine Sileo, senior VP of research at Phocuswright, provided an overview of findings in traveler behavior. “How we travel has as much to do with who we are as it has to do with where we’re going, and research constantly shows that one of the biggest differentiators in how we choose where to research our travel products has to do with age,” Sileo said. Sileo cited several key data points from Phocuswright’s U.S. Consumer Travel Report:
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