Digital Strategies for the Second Half of 2025
Presented by Cendyn & Google
You’re invited to join us for a timely, no-fluff conversation on how to protect performance and drive bookings—despite economic headwinds.
Summer 2025 is fast approaching, and with evolving traveler habits and a complex economic outlook, hotel marketers are under more pressure than ever to do more with less. That’s why we’re teaming up with experts from Google to cut through the noise and deliver the insights you actually need.
In just 30 minutes, we’ll share actionable guidance to help you maximize your media investment, adapt to shifting demand, and boost direct bookings across the Google ecosystem—without overspending or overcomplicating.
What you’ll learn:
- What Google data is telling us about Summer 2025 travel intent
- How inflation and traveler behavior are impacting hospitality demand
- Smart, cost-efficient media strategies to protect ROI
- Practical ways to drive performance and direct revenue using digital tools and technology
Don’t let unpredictability stall your planning. Join us for this quick, focused session—and walk away with tactics you can apply immediately.
Can’t make it live? Register anyway, and we’ll send you the recording after the event.
SPEAKERS
Christina Leme
Senior Director, Global Media, Cendyn
Christina Leme is a seasoned marketing leader with a deep-rooted passion for driving digital success in the hospitality industry. With almost a decade of experience, Christina currently serves as the Senior Director of Global Media, overseeing all Media Planning, Buying, and Ad Ops teams at Cendyn.
Sebastian Pepe
Team Lead, Travel & Education, Google Ireland
Senior Marketing & Sales Executive with 13 years of success across US, LATAM, and EMEA markets. Expert in traditional and digital marketing, sales, and strategy. Now working as a Team Lead for the Travel & Education team in Google Ireland.
